Spotify Expands Roblox Universe With K-Pop-themed World – Adweek
1 min readAfter Spotify’s Roblox debut earlier this month, the platform has unveiled a new world in the interactive game centered on all things K-Pop.
Starting today, users can portal out of Spotify Island and into K-Park where they can connect with artists and other fans. The new world includes a K-Pop-themed cafe, with treats like dalgona coffee and boong uh bbang—a Korean fish-shaped bread. Roblox players can also virtually m.......
After Spotify’s Roblox debut earlier this month, the platform has unveiled a new world in the interactive game centered on all things K-Pop.
Starting today, users can portal out of Spotify Island and into K-Park where they can connect with artists and other fans. The new world includes a K-Pop-themed cafe, with treats like dalgona coffee and boong uh bbang—a Korean fish-shaped bread. Roblox players can also virtually meet K-Pop stars like Sunmi and Stray Kids—and buy merchandise for the stars to sign.
